Ⅰ. 회의 개용(001)
Ⅱ. 싱가폴 통계청 방문(001)
Ⅲ. 주요 발표내용(002)
1. 전자상거래통계의 범위(OECD)(002)
2. 인터넷 접속 및 사용통계의 문제(미국)(002)
3. 전자상거래통계조사의 방법론상 문제점(슬로베니아)(002)
4. E-BUSINESS와 회사이익(IBM)(002)
5. 인터넷경제의 측정(미국)(003)
6. 유럽의 전자상거래통계(EUROSTAT)(003)
7. 최근의 전자상거래통계조사 사례들로부터의 교훈(SIAP)(003)
8. 전자상거래의 기업성과에 미치는 영향(프랑스)(004)
9. 전자상거래 투자수익률 측정을 위한 종합계수(미국)(004)
10. 전자상거래의 경제에 미치는 영향(호주)(004)
Ⅳ. 각국의 전자상거래통계조사 현황(005)
1. 호주통계국 전자상거래통계조사(가구,기업체,일반정부부문)(005)
2. 싱가폴 통계국 전자상거래통계조사(008)
3. 미국의 전자상거래통계개발 계획(010)
Ⅴ. 호주 및 싱가폴 체험, 미국의 통계작성계획의 시사점(012)
1. 개념, 범위, 분류의 국제표준화를 위한 국제공조의 필요성(012)
2. 전자상거래통계 개발의 조속한 착수의 필요성(012)
3. 짧은 조사주기의 필요성(013)
4. 조사방법의 체계성, 지속성(013)
5. 다각적 측면의 접근(013)
6. 조사항목의 단계적 확대(013)
7. 조사방법 및 회수율(013)
8. 조사형식(014)
9. 디지털 경제가 수요로 하는 통계의 청사진(014)
[붙임] 회의자료(015)
1. PROGRAMME(017)
2. DEFINING AND MEASURING ELECTRONIC COMMERCE- TOWARDS THE DEVELOPMENT OF AN OECD METHODOLOGY PROGRAMME(022)
3. MINING GOLD FROM E-COMMERCE TRANSACTION: CHALLENGES(037)
4. MEASURING INTERNET ACCESS AND USE: CONCEPTUAL AND METHODOLOGICAL ISSUES1(069)
5. MEASURING ELECTRONIC COMMERCE WITH SAMPLE SURVEYS: THE METHODOLOGICAL PROBLEMS(081)
6. MEASURING THE INTERNET ECONOMY: AN EXPLORATORY STUDY(091)
7. E-MEASURING-WHAT ARE THE ISSUES AND HOW AND WHERE DO YOU MEASURE EFFECTIVENESS?(103)
8. DEFINING E-COMMERCE(126)
9. ANALYSING THE IMPACT OF E-COMMERCE ON BUSINESS- A TNO/OECD METHODOLOGY BASED ON CASE STUDIES(136)
10. SUPCOM LOT 13 CONSORTIUM, E-COMMERCE STATISTICS: MIDTERM REPORT 10/08/1999(147)
11. BRIDGING `OLD OFFICIAL STATISTICS` WITH `NEW E-COMMERCE`: LESSONS FROM RECENT INNOVATIONS IN STATISTICS(170)
12. SME ELECTRONIC COMMERCE STUDY(175)
13. A CRITICAL LOOK AT THE WEBSITE POLLING METHODOLOGY(193)
14. AN ASSESSMENT TOOL FOR ELECTRONIC COMMERCE: END USER EVALUATION OF WEB COMMERCE SITES(203)
15. USING A WORLD WEB SURVEY TO OBTAIN MARKETING INFORMATION FOR BUSINESS DECISIONS: A COMPARISON WITH MAIL SURVEYS(209)
16. MEASUREMENT OF PRODUCTIVITY OF WEB SITES(215)
17. TOWARDS THE MEASUREMENT OF PUBLIC WEB SITES: A TOOL FOR CLASSIFICATION(226)
18. VIRTUAL STORE EFFECTIVENESS: AN EVALUATION FRAMEWORK(236)
19. CONTOURS OF THE DUTCH E-COMMERCE MONITOR(259)
20. ELECTRONIC COMMERCE STATISTICS COLLECTED BY THE ABS AND METHODOLOGICAL ISSUES ENOCOUNTERED(273)
21. ELECTRONIC COMMERCE INDICATORS IN THAILAND(290)
22. MONITORING ELECTRONIC CONNERCE- TOO EARLY OR TOO LATE?(301)
23. MEASURING E-COMMERCE IN SINGAPORE- METHODOLOGICAL ISSUES AND SURVEY FINDINGS(307)
24. AN EMPIRICAL STUDY ON INTERNET-BASED BUSINESS-TO-BUSINESS E-COMMERCE IN SINGAPORE(326)
25. A STRATEGIC FRAMEWORK TO ANALYSE A B-TO-C E-COMMERCE PROJECT(356)
26. DETERMINANT FACTORS ON THE ABILITY TO EXPLOIT ELECTRONIC COMMERCE(376)
27. BRIDGING GAPS IN PERCEPTIONS OF THE EFFECTIVENESS OF INTERNET COMMERCE: THE AUSTRALIAN TEXTILE, CLOTHING, FOOTWEAR AND LEATHER INDUSTRY(383)
28. MEASURING THE ELECTRONIC COMMERCE IMPACT ON CUSTOMER SATISFACTION: EXPERIENCES, PROBLEMS AND EXPECTATIONS OF THE BANKING SECTOR IN THE UK(393)
29. TOWARDS A COMPOSITE METRIC FOR ELECTRONIC COMMERCE ROI: AN EXTENSION OF THE BALANCED SCORECARD(403)
30. ECONOMIC IMPACTS OF ONLINE SERVICES IN WESTERN AUSTRALIA: A RESEARCH AGENDA(415)
31. A PROPOSED BUSINESS MODEL FOR THE ELECTRONIC COMMERCE: THE FUNCTIONAL CLASSIFICATION OF A WEB SITE AND ITS LINKAGE TO PERFORMANCE(PROXY) MEASUREMENT(427)
32. MODELING ELECTRONIC COMMERCE: VALUE-ADDED ROLES(431)
33. ECONOMIC INDICATORS FOR THE NEW DIGITAL ECONOMY: MEASURING THE IMPACT OF ELECTRONIC COMMERCE(442)
34. E-COMMERCE BEHAVIOUR OF SINGAPOREANS(448)
35. CYBERBUYING IN CHINA, HONG KONG & SINGAPORE: TRACKING THE PROFILE OF ON-LINE BUYERS(458)
Ⅱ. 싱가폴 통계청 방문(001)
Ⅲ. 주요 발표내용(002)
1. 전자상거래통계의 범위(OECD)(002)
2. 인터넷 접속 및 사용통계의 문제(미국)(002)
3. 전자상거래통계조사의 방법론상 문제점(슬로베니아)(002)
4. E-BUSINESS와 회사이익(IBM)(002)
5. 인터넷경제의 측정(미국)(003)
6. 유럽의 전자상거래통계(EUROSTAT)(003)
7. 최근의 전자상거래통계조사 사례들로부터의 교훈(SIAP)(003)
8. 전자상거래의 기업성과에 미치는 영향(프랑스)(004)
9. 전자상거래 투자수익률 측정을 위한 종합계수(미국)(004)
10. 전자상거래의 경제에 미치는 영향(호주)(004)
Ⅳ. 각국의 전자상거래통계조사 현황(005)
1. 호주통계국 전자상거래통계조사(가구,기업체,일반정부부문)(005)
2. 싱가폴 통계국 전자상거래통계조사(008)
3. 미국의 전자상거래통계개발 계획(010)
Ⅴ. 호주 및 싱가폴 체험, 미국의 통계작성계획의 시사점(012)
1. 개념, 범위, 분류의 국제표준화를 위한 국제공조의 필요성(012)
2. 전자상거래통계 개발의 조속한 착수의 필요성(012)
3. 짧은 조사주기의 필요성(013)
4. 조사방법의 체계성, 지속성(013)
5. 다각적 측면의 접근(013)
6. 조사항목의 단계적 확대(013)
7. 조사방법 및 회수율(013)
8. 조사형식(014)
9. 디지털 경제가 수요로 하는 통계의 청사진(014)
[붙임] 회의자료(015)
1. PROGRAMME(017)
2. DEFINING AND MEASURING ELECTRONIC COMMERCE- TOWARDS THE DEVELOPMENT OF AN OECD METHODOLOGY PROGRAMME(022)
3. MINING GOLD FROM E-COMMERCE TRANSACTION: CHALLENGES(037)
4. MEASURING INTERNET ACCESS AND USE: CONCEPTUAL AND METHODOLOGICAL ISSUES1(069)
5. MEASURING ELECTRONIC COMMERCE WITH SAMPLE SURVEYS: THE METHODOLOGICAL PROBLEMS(081)
6. MEASURING THE INTERNET ECONOMY: AN EXPLORATORY STUDY(091)
7. E-MEASURING-WHAT ARE THE ISSUES AND HOW AND WHERE DO YOU MEASURE EFFECTIVENESS?(103)
8. DEFINING E-COMMERCE(126)
9. ANALYSING THE IMPACT OF E-COMMERCE ON BUSINESS- A TNO/OECD METHODOLOGY BASED ON CASE STUDIES(136)
10. SUPCOM LOT 13 CONSORTIUM, E-COMMERCE STATISTICS: MIDTERM REPORT 10/08/1999(147)
11. BRIDGING `OLD OFFICIAL STATISTICS` WITH `NEW E-COMMERCE`: LESSONS FROM RECENT INNOVATIONS IN STATISTICS(170)
12. SME ELECTRONIC COMMERCE STUDY(175)
13. A CRITICAL LOOK AT THE WEBSITE POLLING METHODOLOGY(193)
14. AN ASSESSMENT TOOL FOR ELECTRONIC COMMERCE: END USER EVALUATION OF WEB COMMERCE SITES(203)
15. USING A WORLD WEB SURVEY TO OBTAIN MARKETING INFORMATION FOR BUSINESS DECISIONS: A COMPARISON WITH MAIL SURVEYS(209)
16. MEASUREMENT OF PRODUCTIVITY OF WEB SITES(215)
17. TOWARDS THE MEASUREMENT OF PUBLIC WEB SITES: A TOOL FOR CLASSIFICATION(226)
18. VIRTUAL STORE EFFECTIVENESS: AN EVALUATION FRAMEWORK(236)
19. CONTOURS OF THE DUTCH E-COMMERCE MONITOR(259)
20. ELECTRONIC COMMERCE STATISTICS COLLECTED BY THE ABS AND METHODOLOGICAL ISSUES ENOCOUNTERED(273)
21. ELECTRONIC COMMERCE INDICATORS IN THAILAND(290)
22. MONITORING ELECTRONIC CONNERCE- TOO EARLY OR TOO LATE?(301)
23. MEASURING E-COMMERCE IN SINGAPORE- METHODOLOGICAL ISSUES AND SURVEY FINDINGS(307)
24. AN EMPIRICAL STUDY ON INTERNET-BASED BUSINESS-TO-BUSINESS E-COMMERCE IN SINGAPORE(326)
25. A STRATEGIC FRAMEWORK TO ANALYSE A B-TO-C E-COMMERCE PROJECT(356)
26. DETERMINANT FACTORS ON THE ABILITY TO EXPLOIT ELECTRONIC COMMERCE(376)
27. BRIDGING GAPS IN PERCEPTIONS OF THE EFFECTIVENESS OF INTERNET COMMERCE: THE AUSTRALIAN TEXTILE, CLOTHING, FOOTWEAR AND LEATHER INDUSTRY(383)
28. MEASURING THE ELECTRONIC COMMERCE IMPACT ON CUSTOMER SATISFACTION: EXPERIENCES, PROBLEMS AND EXPECTATIONS OF THE BANKING SECTOR IN THE UK(393)
29. TOWARDS A COMPOSITE METRIC FOR ELECTRONIC COMMERCE ROI: AN EXTENSION OF THE BALANCED SCORECARD(403)
30. ECONOMIC IMPACTS OF ONLINE SERVICES IN WESTERN AUSTRALIA: A RESEARCH AGENDA(415)
31. A PROPOSED BUSINESS MODEL FOR THE ELECTRONIC COMMERCE: THE FUNCTIONAL CLASSIFICATION OF A WEB SITE AND ITS LINKAGE TO PERFORMANCE(PROXY) MEASUREMENT(427)
32. MODELING ELECTRONIC COMMERCE: VALUE-ADDED ROLES(431)
33. ECONOMIC INDICATORS FOR THE NEW DIGITAL ECONOMY: MEASURING THE IMPACT OF ELECTRONIC COMMERCE(442)
34. E-COMMERCE BEHAVIOUR OF SINGAPOREANS(448)
35. CYBERBUYING IN CHINA, HONG KONG & SINGAPORE: TRACKING THE PROFILE OF ON-LINE BUYERS(458)